World Friendship Ambassadors
A Group Peer Mentoring Programme for Primary Schools
Introduction to WFA from our Lead Educator Adrian Benn
What Is WFA?
Set Up A WFA Peer Mentoring Programme and Empower Children to Deliver Friendship Education Across Your School!
This is a pivotal moment for schools. Never before has it been more important to recognise the value of friendship education and the profound role it plays in every child’s personal development, by embracing the World Friendship Ambassador (WFA) programme.
The WFA is an affordable and easy-to-use online video learning platform. It is designed to inspire pupil mentors from your school to courageously champion kindness, equity, and belonging with their peers. With just a little light-touch support from teachers, the WFA programme empowers KS2 pupils to lead the way by talking about the things that really matter to them during exciting training sessions and in class workshops.
We pride ourselves on delivering engaging video content that truly connects with our learners and fits flexibly into your school year. At the heart of WFA is the dynamic and incredibly talented Adrian Benn; someone who, in our opinion, is renowned as being one of the UK’s leading arts educators. Through three specially designed modules, Adrian guides WFA mentors to explore Positive Communication, Healthy Relationships, and Feeling Good themes in a fun, creative and inclusive workshop-style format.
The creative learning experts at Bigfoot Arts Education have ensured that the modules link perfectly to your school’s RSE and PSHE curriculum. This helps drive your curriculum goals, propel oracy objectives, whilst also providing creative enrichment for all learners to develop essential life skills.
By joining WFA, your school is making a clear statement: that the voice of the child matters! You are giving pupils the chance to become proud leaders, effective communicators, and empathetic changemakers, creating a legacy of friendship and belonging that will continue to thrive in your school and impact the wider community.
How Does it work?
The WFA operates through an annual membership scheme, tiered to the size of your school, ensuring affordability and sustainability. Signing up takes just one minute, and you get instant access to the WFA portal!
The portal has everything you need to navigate a successful programme, with simplicity at its core! We handhold you through every step, which in turn provides the freedom for your WFA mentors to take flight and have lots of fun along the way!
At the end of your first year, as WFA mentors prepare to successfully move on to Secondary school, we welcome in the new WFA mentors and teacher leads who will inspire their peers as the journey continues!
You can sign up and choose to pay using a card or by a pro-forma invoice. Whichever option you choose, you’ll gain immediate access to all resources.
There is no timeframe in which to complete the WFA programme, it is designed to fit around your schools busy schedule and can even take place after school if you wish.
Perhaps build WFA into PSHE lessons, Rights Respecting Schools sessions, or school council activities – The choice is yours!
What's Included?
When a school becomes a WFA member, they will will receive:
• A welcome online surgery with our team to help answer questions before you start WFA in your school. ✔️
• An introductory training session with Adrian Benn for selected Mentors, outlining the WFA programme and how it works. ✔️
• An introductory assembly PowerPoint with film, introducing the WFA programme, the Mentors and our WFA Educator, Adrian, to the rest of the school. ✔️
• A plenary assembly PowerPoint with film, concluding the WFA programme and thanking the Mentors, Mentees and whole school for their participation. ✔️
• 3 x Modules; inclusive of online Mentor training sessions, filmed resources and step by step workshop plans and delivery guides for each (see WFA Modules for more detail). ✔️
• Downloadable materials to organise a World Friendship Week in July.✔️
• Access to additional activities and information uploaded throughout the year to support WFA themes for Anti Bullying Week, Children’s Mental Health Week and Secondary Transition. ✔️
• Access to live online Mentor connection sessions each term. ✔️
• Opportunities to link with other schools within the WFA network.✔️
• Email and telephone support from Bigfoot HQ. ✔️
Who is Adrian Benn?
Adrian has been a cornerstone of Bigfoot Arts Education for nearly 20 years, serving as our Senior Arts Educator with unwavering passion and dedication. His contributions are countless, but most notably, he has played a pivotal role in shaping some of our most impactful programmes in areas such as Anti-Racism, Knife Crime Prevention, Black British History & teacher training.
Adrian has a remarkable gift for connecting with children, inspiring them to express themselves with confidence and creativity. His ability to unlock potential and build self-belief is nothing short of extraordinary. It’s no surprise that he’s cherished by thousands of children and teachers across the country. We couldn’t think of anyone better to lead our WFA programme.
As our WFA Lead Educator, Adrian is wholeheartedly committed to ensuring that every WFA mentor is fully equipped with the tools, knowledge, and inspiration they need to empower pupils in your school year after year. We are incredibly proud to have him at the helm of this exciting journey.
WFA Modules
The WFA currently consists of three modules, with more planned for 2026/7. Each module includes a training video, delivered by Adrian Benn, for both teachers and mentors to be able to successfully launch the sessions, along with downloadable workshop plans and printable resources.
There is no particular order in which to complete the modules, nor any timescale in which to deliver them. WFA is all about working around your schedules.
Check out the modules below for more in-depth information.
Choose Your Plan & Sign Up!
*All fees are subject to VAT
Standard WFA Yearly Membership (12 Months)
*Independent school fees include a ‘pay it forward’ contribution allowing a state funded Primary school of their choice to join WFA absolutely free throughout their membership.
